Storytelling makes your technology more real
We live in a world of technological innovation
From creating digital services to more tangible products, most technology designers and developers love what they do. They speak with each other in a language that few others understand.
The trouble begins when technologists attempt to enthuse others about their innovations. They wonder why their audience may be baffled.
Stories show how your technology serves people
Context is everything
The users of technology (or even the investors) rarely care about what is going on inside the proverbial black box. However, they care enormously about how the technology solves problems or enriches people’s lives.
Technology storytelling enables you to speak about your technology within everyday user contexts.
Storytelling makes your technology more desirable
Your technology may solve problems for colleagues or customers.
When people appreciate its benefits, your innovation becomes meaningful to them. Stories help people to appreciate how your technology can support them.
Storytelling cuts through confusion and creates enthusiasm and desire.
customised for your business
Storytelling For Technology draws on our unique storytelling models and methodologies developed over more than a decade. Crucially, our programmes are customised so that participants learn to tell stories in the context of their own work.
Let's Talk
How the workshop works
Technology Storytelling is a customised workshop, so we begin with a conversation to discuss the learning needs of your group(s). During the workshop, drawing on our unique storytelling approaches, participants learn to discover, craft and tell stories that bring technology to life. Participants learn to use storytelling to make the benefits of their technology exciting and meaningful for their audiences. We would be delighted to discuss your Technology Storytelling needs.
Flexible delivery
Technology Storytelling is suitable for small groups who work within a similar technology context. Delivery can be face-to-face either on your premises, or at our training facility in Oxfordshire. Alternatively, the workshop can be delivered online via Zoom or Teams. Contact us for more details.
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Everyone needs to be able to craft and tell powerful stories that influence others to make decisions or act. If you’d like your team(s) to learn to craft persuasive stories, we’d be delighted to help, so please get in touch.
You can see our full range of workshops here
A few commonly asked questions about our training
There’s often confusion in business about what exactly storytelling in business is and how it can be effectively taught. It’s worth taking the time to see the answers to these commonly asked questions before you contact so you know what you may expect from our training and our approach.
Why do you run so many different storytelling workshops?
Storytelling in business is a powerful skill. We have found that people need to learn storytelling skills within the context of their day-to-day work. We offer context relevant courses that enable participants to apply their new-found storytelling skills to their work right away. Please get in touch to discuss your group's learning needs.
Can we have a workshop that includes content from two different workshops?
Yes, we often blend workshop modules so that we address a range of learning needs in a workshop programme. You may need a longer workshop to accommodate all elements. In some cases, two programmes differ so much that they need to be run separately. Please get in touch to discuss your group's learning needs.
How does Storytelling with Data differ from Data Visualisation?
These two programmes are completely different, yet highly complementary. Storytelling with Data focuses on learning to discover, craft and tell insightful and persuasive stories with data. Data Visualisation focusses on learning to bring data to life visually so that the insights conveyed from graphs, tables, or infographics are clear and easy to grasp. Since these two workshops are highly complementary, many clients book both to support their teams. Please get in touch to discuss your group's learning needs.
Can you provide training for a large group of people?
While most of our workshops are suitable for smaller groups, we can and do run workshops for larger groups too, depending on the context. Please get in touch to discuss your group's learning needs.
We have a limited time for training, do you run shorter workshops?
The more time you allocate to training, the deeper the learning will be. While we recommend a minimum of a day for most of our workshops to support participant learning, we can and do run shorter sessions in certain situations. Please get in touch to discuss your group's learning needs.
Contact us if you have any further questions or would like to book a workshop
Let's TalkA selection OF our wonderful clients
We have delivered storytelling and/or visualisation training or crafted stories and developed visual presentations for these clients. Some clients have benefitted from both our unique learning and creative services
